The company prided itself on built-in obsolescence and a return policy so labyrinthian no customer could hope for resolution. 

Their lives were mundane but spiked with moments of madness. 

He never could quite pinpoint exactly when he went from staying up to see the sunrise to waking up to do the same. 

 Looking back, Albert wondered if he had actually been someone else since he couldn't fathom that the person who had made such terrible choices could have been him.  

The gulf between them widened with every new meme she posted.

Fraud had become our highest ideal. 

 The best advice I can give: start each morning watching the sunrise and thank God (or the Universe) for the privilege.